More Than
Exceptional Taste
NATURALLY RICH IN PROTECTIVE
OLIVE POLYPHENOLS
Wise Tree Extra Virgin Olive Oil is made on our single estate in Corfu from carefully harvested olives and produced to preserve the naturally occurring compounds that make genuine extra virgin olive oil so special.
Our latest independent laboratory analysis recorded:
328
mg/kg
of analysed polyphenols
115
mg/kg
oleocanthal
64
mg/kg
oleacein
179
mg/kg
and oleacein
219
mg/kg
109
mg/kg
EXCEEDS THE EU HEALTH CLAIM LEVEL
6.57mg
of hydroxytyrosol, tyrosol & their derivatives per 20g serving
Olive oil polyphenols contribute to the protection of blood lipids from oxidative stress.
BENEFICIAL EFFECT OBTAINED WITH 20g DAILY INTAKE
What Are Olive Polyphenols?
Polyphenols are naturally occurring plant compounds found in genuine extra virgin olive oil.
Their concentration varies enormously according to:
- olive variety
- the age and condition of the fruit
- when the olives are harvested
- extraction temperature
- exposure to air, light and heat
- filtration and storage
- the time elapsed since production
Careful harvesting and extraction help retain these delicate compounds.
Wise Tree’s analysed level of 328 mg/kg places it firmly within the premium polyphenol range while retaining a balanced flavour suitable for everyday enjoyment.
Oleocanthal: The Peppery Sign of Freshness
Our oil contains 115 mg/kg of oleocanthal, one of its most noteworthy analytical results.
Oleocanthal is a naturally occurring phenolic compound associated with the characteristic peppery or warming sensation experienced at the back of the throat when tasting a fresh, high-quality extra virgin olive oil.
That gentle pepperiness is not a defect. It is one of the distinctive characteristics of fresh EVOO containing naturally occurring phenolic compounds.
The World Olive Center for Health notes that oleocanthal and oleacein have important biological activity and have been studied in connection with antioxidant, anti-inflammatory, cardioprotective and neuroprotective activity. These observations relate to scientific research into the compounds and should not be interpreted as a claim that olive oil prevents or treats any medical condition.
Hydroxytyrosol and Tyrosol Derivatives
Hydroxytyrosol and tyrosol derivatives are among the principal phenolic compounds to be considered
When determining whether an olive oil qualifies for the authorised olive oil polyphenol health claim, the regulatory threshold is 5mg of hydroxytyrosol and its derivatives per 20g of olive oil.
Wise Tree Olive Oil contains 6.57mg per 20g serving, exceeding the qualifying threshold by approximately 31%. This allows the authorised claim that “olive oil polyphenols contribute to the protection of blood lipids from oxidative stress”, provided consumers are informed that the beneficial effect is obtained with a daily intake of 20g of the qualifying olive oil.
(GOV.UK)
Independently Confirmed Extra Virgin Quality
Wise Tree’s oil was assessed by the Kalamata Olive Oil Taste Laboratory at the University of the Peloponnese using the International Olive Council testing method.
The results were:
Defects: 0.0
Fruitiness: 4.1
Bitterness: 3.0
Pungency: 3.7
Official grade: Extra Virgin Olive Oil
A Balanced, Everyday High-Quality Oil
The oils with the very highest laboratory polyphenol readings are normally produced from exceptionally green olives harvested extremely early in the season.
This can produce a highly concentrated oil, but there are trade-offs:
much less oil is obtained from each kilogram of olives
the flavour is substantially more bitter
pungency can be intense
the finished oil is considerably more expensive
it may be less suitable for normal culinary use
Wise Tree’s standard extra virgin olive oil is produced to achieve a balance between flavour, versatility and naturally occurring phenolic compounds.
It is robust enough to provide the authorised polyphenol benefit while remaining enjoyable drizzled over salads, vegetables, fish, bread, pasta and finished dishes.
PERFECT FOR DRESSING
COOKING & FINISHING
WITH BREAD & DIPS
FISH MEAT & VEGETABLES
Looking for an exceptionally High -Phenolic Oil?
For customers specifically seeking the most concentrated style of olive oil, we can arrange a limited quantity of ultra-early-harvest, exceptionally high-phenolic extra virgin olive oil by special request.
This oil is produced from very green olives at the earliest stage of the harvest, when yields are exceptionally low and naturally occurring phenolic concentrations may be substantially higher.
Very early harvest
Extremely low yield
Independently analysed
Produced in limited quantity
Please be aware that this specialist oil is:
- Considerably more bitter
- Intensely peppery and pungent
- More expensive due to low yield
- intended for customers who prioritise phenolic concentration over mildness
Every batch would be independently analysed, because polyphenol levels naturally vary between harvests.
Looking for an exceptionally High -Phenolic Oil?
For customers specifically seeking the most concentrated style of olive oil, we can arrange a limited quantity of ultra-early-harvest, exceptionally high-phenolic extra virgin olive oil by special request.
This oil is produced from very green olives at the earliest stage of the harvest, when yields are exceptionally low and naturally occurring phenolic concentrations may be substantially higher.
Very early harvest
Extremely low yield
Independently analysed
Produced in limited quantity
Please be aware that this specialist oil is:
- Considerably more bitter
- Intensely peppery and pungent
- More expensive due to low yield
- intended for customers who prioritise phenolic concentration over mildness
Every batch would be independently analysed, because polyphenol levels naturally vary between harvests.
Why Independent Testing Matters
Every harvest is independently analysed by the World Olive Center for Health using a published method, giving you transparent, science-backed insight into the quality of our olive oil.
How much should I use?
Enjoy approximately 20g (around 1½ tablespoons) daily as part of a varied and balanced diet to benefit from the authorised olive oil polyphenol health claim.
From Our Corfu Estate to Your Table
From our single estate in Corfu, healthy trees, carefully harvested olives and traditional craftsmanship create an extra virgin olive oil with exceptional flavour and character.